written by reader BBDA BeBevCo?

by Anonymous Questions | August 16, 2012 11:07 am

What are your thoughts on BBDA BeBevCo company? Here is what I know about them. They are the exact opposite of 5 hour energy drinks and appear to have a niche in the 5 hour liquid relaxation category. They recently were granted the rights to sell in all 78 stores in South Carolina. The big story there for me is BBDA’s CEO shared a letter from one of the regional merchandise managers from South Carolina Walmarts; the letter speaks for itself…
http://bebevco.com/shareholder-update-from-a-regional-merchandise-manager/[1]. This leads me to believe it will be going to all the Walmart stores and that will open the flood gates to all retail outlets.

They are also establishing operations in Europe! Their brand name and marketing appear to be exceptional.

They have a large float, but have stopped market capitalization and are planning to begin to buy back shares http://finance.yahoo.com/news/bebevco-ceo-comments-end-marketplace-140000609.html[2].

It feels to me like this company is poised to explode with a product that could be in every Walmart, Target, convenience store and gas station in the world like Coke and Pepsi. This feels like a new niche and phenomenon. What are your thoughts on this company?

Endnotes:
  1. http://bebevco.com/shareholder-update-from-a-regional-merchandise-manager/: http://bebevco.com/shareholder-update-from-a-regional-merchandise-manager/
  2. http://finance.yahoo.com/news/bebevco-ceo-comments-end-marketplace-140000609.html: http://finance.yahoo.com/news/bebevco-ceo-comments-end-marketplace-140000609.html

Source URL: https://www.stockgumshoe.com/2012/08/microblog-bbda-bebevco/


8 responses to “written by reader BBDA BeBevCo?”

  1. Well, I can’t say that this would be my relaxation beverage of choice — but maybe you’re allowed to drive after a “Koma Unwind?” Honestly haven’t ever heard of them, but I would be very, very cautious with these types of companies — there have been hundreds of beverage companies with slick marketing and an initial presence in a few stores, and most of them have a few B-list or C-list celebrities behind them and a very believable story, just go back to the many coffee drinks, energy drinks, Acai berry drinks, etc.

    Sounds like the products have typical relaxation supplements like melatonin and rose hips, I have no idea whether they’re appealing or tasty or have any unique properties — they also have a “latin” energy drink that sounds like it has typical energy drink stuff in it but is flavored with tamarind. They will have an extraordinarily hard time building to scale in an extremely competitive industry, but beyond that I have no idea how the company is specifically doing — they don’t appear to have any filings with the SEC and I didn’t see any real financial statements on their website.

    Don’t know if it’s currently being targeted by promoters as a “pump and dump,” but it’s the kind of stock (good marketing story, understandable potential mass-market business, priced at a penny or two, flashy website, some real news — like their placement in Wal-Marts in South Carolina) that promoters love to use to extrapolate into a real future business. That’s not to say they can’t turn into a real business if their product takes off, but it does mean that significant caution is warranted.

    Here’s one way to think about it: If your neighbor offered to sell you a whole company like this privately, a local business that he was starting up, and he told you it was a cool product and he had stores lined up to sell it but wouldn’t tell you what their sales or income were for the past year or how they project those numbers going forward, would you buy it?

    They did release a press release about their first quarter financials, but it’s almost completely incomprehensible and they haven’t uploaded their financial data to OTCMarkets or to the SEC as far as I can tell — that nonsensical press release is here: http://finance.yahoo.com/news/bebevco-posts-strong-first-quarter-135900645.html — if the numbers in that press release are anywhere near accurate, they have something like a million dollars in assets and had sales of about $670,000 in the first quarter. From what I can tell they have about 1.5 billion shares outstanding (again, that number could be wrong), which would mean that at about 1.6 cents per share their market cap is $24 million. That’s just a general idea, since I wouldn’t put any faith at all into the numbers they released — they didn’t use standard terms properly, don’t seem to have an auditor, and haven’t filed with the SEC.

    That’s all I know about this one — I wouldn’t start to be interested until they at least have real financials, and even then it’s clearly a small and ambitious but very speculative bet. Doesn’t mean it can’t work out — companies do occasionally grow from such humble beginnings to be huge, but investing in the stock at this point seems like a blind bet on a product in which I have no particular interest or expertise.

  2. bosley says:

    This thing smells like a pump and dump from miles away. Its all rah-rah and razzle dazzle, but no substance. I particularly liked the comments from the regional manager: “Its made from natural herbs” versus unnatural herbs “contains no calories and comes in sugar free and regular.” I assume the regular isn’t sugar free and therefore must contain calories.

    Of course you can make money on a pump and dump. In my younger days I did, but I lost a lot more. Now older and wiser I avoid them like the plague. Buyer Beware!

  3. Mark says:

    Pump and dumps don’t make it into 78 Walmart stores. BBDA has a great product and a rapidly expanding distribution network. I’m cautiously optimistic about this one.

  4. Brad says:

    There are different types of pump and dumps. Some are on sham companies, but some are perpetrated on legitimate companies. Sometimes its done by insiders (see TSHO). Sometimes its done by outsiders without the company’s knowledge (see AVSC). Just because a company has a product, even a very good product, doesn’t mean they’re not manipulating the stock.

  5. LG says:

    Attitude sports drink. ATTD is a better beverage. Its a milk based sports recovery drink
    Sold at convenience stores , Walgreens and fitness centers in the southeast US

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