“Obamacare: Don’t get mad, get RICH!” (sez Money Map Press)

Sniffing out the Obamacare beneficiaries touted by Money Map Report's Keith Fitz-Gerald

By Travis Johnson, Stock Gumshoe, November 19, 2013

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The latest screed from Danielle O’Dell for the Money Map Report is aimed at first getting you all fired up about Obamacare, in case you’re one of the seven people in the United States that doesn’t already have a strong opinion about that law’s impending enactment, and then, more importantly, at telling you that she’s got a way for you to profit from Obamacare instead of getting angry about it.

Why? Well, the obvious answer is: writing stuff about Obamacare gets people fired up.

And fired-up people read through long sales letters and are motivated to take action.

Actions like, say, subscribing to newsletters.

I’m sure every single person reading this has their own personal opinion about the troubles with our health care system, and about all possible proposed solutions, and the polls certainly tell us that everyone hates Obamacare even as most of us don’t quite understand how it’s going to end up working — since the rollout of the health care exchanges has been so botched “I hate Obamacare” is certainly an easy opinion to come by even if you generally like some sort of universal or single-payer health care system or a reorganization of the health insurance market, and even if you personally might be a beneficiary of the new system.

So I won’t dwell on Obamacare or on the political aspects of it, and I don’t really much care what Danielle’s opinion is on that or her “countdown to catastrophe” doomsday clock for the enactment of part of the Affordable Care Act on January 1 … we’ll just try to figure out what stock O’Dell is touting as a play on this big change to the health insurance markets.

And yes, in order to even get to the ideas of how to profit from Obamacare we need first to sit through an interminable sales pitch about the free “Beating Obamacare” book that they’ll give you for subscribing — but you could, of course, buy Beating Obamacare for $5 or $10 yourself if you wanted it — do you want to subscribe to the Money Map Report newsletter?

Well, let’s first see what stock or investment they’re promoting as their way to profit from Obamacare — this isn’t the first “Obamacare profits” pitch we’ve heard, and I suspect it won’t be the last, but we’d be delighted to figure out the specifics for you if we can.

The pitches about specific investment ideas come from Keith Fitz-Gerald, one of the analysts behind the Money Map Report and a few other Money Map newsletters, here’s a taste of his spiel after he takes over from Danielle in this ad “presentation”:

“OBAMACARE: DON’T GET MAD, GET RICH!

“Let me give you just one quick example of what you’ll find in this free special report…

“Everybody on Wall Street ASSUMES that Obamacare will hurt companies that depend on hourly-wage workers the most…

“Especially fast-food companies…

“Because fast-food companies are going to have a hard time giving health insurance to millions of employees who barely make minimum wage…

“It makes sense, right?

“But wait…

“The folks who run these giant fast-food chains aren’t stupid…

“If they simply take their 40-hour-per-week FULL-TIME employees…

“And turn them into 30-hour-per-week PART-TIME employees…

“They won’t have to pay a penny in health insurance!

“And all that savings will go right to the bottom line…

“In other words, Obamacare will FORCE these companies to become even more profitable than they are today…”

So I guess McDonald’s is the “freebie” pick that he’s willing to share with anyone who sits through the ad pitch, and he goes into a bit more detail here:

“So invest in McDonald’s, because unlike many other American companies…

“McDonald’s will not only remain unscathed by Obamacare…

“Obamacare will actually FORCE McDonald’s to become more profitable than it is today!

“But at roughly $90+ a share, it’s not easy for the average investor to take a large position in McDonald’s…

“Nor is it the kind of stock that could double or triple in value over a short period of time…

“Because blue-chip stocks like McDonald’s don’t usually do that…”

I don’t know how much of an impact Obamacare might have on McDonald’s future, but I’d guess that the shares have “taken a breather” over the last six months probably at least as much because they had gotten kind of expensive and the company was generating only about 2% sales growth as because of any health insurance concerns.

And he throws out another (very) thinly veiled idea in fast food:

“HINT…

“In China nowadays, Colonel Sanders’ chicken is more popular than General Tso’s!”

I’m under the impression that General Tso’s Chicken is a “Chinese American” dish popularized entirely in Chinese restaurants in the US, though I’m sure you can now get it in Beijing … but yes, Kentucky Fried Chicken has been a big hit in China, and China was the source of much of their growth over the last decade — though, like McDonald’s, KFC parent Yum Brands (YUM) has had some trouble “breaking through” to new highs over the last 18 months as sales have often come out a bit lighter than expected, in part because of slowed growth in China. Optimism has perked up a bit more recently and YUM is now again trading at a nice stiff premium to the market, with a forward PE of about 20.

I don’t know how anyone on earth can resist fried chicken, so perhaps YUM will take over the world eventually … but I don’t find the stock particularly mouthwatering at this valuation. And of course, we didn’t have to pull the Thinkolator out of the garage for that one — anyone can find the stock ticker for Yum Brands in about 30 seconds, and it might take 30 seconds again to learn that KFC is owned by Yum brands if that wasn’t already part of your mindscape.

Then we get into the one that’s really held out as “secret” — it’s about health care, so it’s probably more specifically relevant to Obamacare. He does say that some pharma companies are going to reap windfalls because of all the new customers, but doesn’t specifically hint about any individual ones … until he talks about vaccines. Here’s a bit of the tease:

“Buried in the 2,572 pages of the Affordable Care Act are two little paragraphs that could make you very rich indeed…

“When you clear away all the government gobbledygook, one of these paragraphs says…

“The federal government may enter into contracts with private companies to buy vaccines…

“And the other paragraph says…

“The government not only will be buying more vaccines, but it also will be promoting their benefits…”

So there’s the profit potential — Fitz-Gerald cites reports that the vaccine market could be growing by 15% a year, which would be a nice big tailwind for any company selling a lot of vaccines. Which stock does he like to benefit from that?

Well, he does mention the large cap vaccine leader …

“… you could buy GlaxoSmithKline, which is the market leader in vaccines with 23% global market share…

“Unfortunately, at roughly $50 a share for GSK, the potential for growth is limited…”

That always gets my goat a little bit — it might be that GSK’s potential is “limited” … but it’s not because the stock is at $50 a share, it’s because it’s a mega-billion-dollar company with a history of ups and downs, and because the vaccine business is a relatively small part of a big company. A $2 company is not necessarily one with better growth potential than a $50 company, you have to look at the size and prospects of the individual company, and though low share prices tend to go with small companies that’s certainly not always the case (for those who don’t know, the market capitalization is the number that really tells you the size of a company — that’s the number of shares times the share price. GSK is not a $50 company, it’s a $125 billion company … or, if you want to take it a step further and be more analytical, it’s got an “enterprise value” of $150 billion — enterprise value means you add the net debt to the market capitalization, it’s the price you’d pay today if you bought all the shares and paid off the company’s debts).

But anyway, I don’t want to get too far off track — the pitch is that there’s a small vaccine company Fitz-Gerald likes:

“… what if I told you there was another stock that’s currently selling at only $1.90 a share…

“And this company actually MAKES their own vaccines in the laboratory by synthesizing them out of DNA…

“So theoretically, they can attack virtually ANY infectious disease around the world…

“From AIDS… to Bird Flu… to Typhoid… you name it!

“Buy 10,000 shares of this company and you’ll pay only $19,000…

“But if Obamacare causes it to rise to $5 a share, your position could be worth $50,000….

“If it goes to $10 a share, you’ll have $100,000…

“And if it goes up to $25 a share, you might be sitting on a quarter of a million dollars!”

So … hoodat? Thinkolator sez it’s Inovio Pharmaceuticals (INO)

Which is indeed a synthetic vaccine company, though it’s not yet a vaccine-selling company so they won’t be benefitting from any increase in insured vaccinations immediately — their most advanced vaccine currently is in Phase II trials.

And yes, their platform does allow for the potential for vaccines that can protect against diseases much more fully than current standard vaccine technology — broadly reaching more of the viruses or cancer cells they’re targeting. The platform is called SynCon, and it is basically a vaccine shell that can be quickly directed toward specific antigens and which is combined with some kind of targeted electrical stimulant — in the case of therapeutic cancer vaccines, that means that it looks like they can generate a lot of T cells quickly to fight off the cancer.

I am not a biotech expert by any means, but Inovio has had a remarkable year filled with extremely promising early-stage studies — there was a wave of insider buying in the shares about six months ago when it was down around 50 cents a share, and then they released a half dozen encouraging studies in infectious disease and cancer and the stock shot up briefly to $3. It’s been quite volatile in recent months, but is currently right at about $1.90.

INO says they have enough cash to get them through about the next year and a half, which is good because they’re in the midst of a large number of studies that will be burning up cash — the have six studies they’ll be initiating next year, according to their recent presentation, and while none of them are the huge Phase III studies they’re still bound to cost millions.

So as with many biotechs, this one is all about a platform and about the future — it’s not about revenues or earnings just yet. There is a nice validation of their platform implied by a big deal with Roche for a couple of their vaccines, and the results have certainly sounded awfully good from their early stage clinical trials this year. I don’t know what hangups there might be in getting synthetic vaccines approved by the FDA, or if there will be issues when we get to large-scale safety trials (Phase III), but the efficacy of at least some of these therapeutic cancer vaccines looks impressive early on. The therapeutic cancer vaccines are the first wave for INO, including their lead candidate for HPV and cervical cancer, but I suspect we won’t see a Phase III clinical trial before the end of 2015 so there’s a long way to go before we start thinking about whether a 15% increase in the vaccines business is going to help them post good revenues.

And that’s about all I know about Inovio — the science and promise are enticing, they are in decent financial shape, but they’re not going to get a boost from vaccine spending in general unless it speeds up their clinical trials over the next couple years. I do have positions in two medical-sector stocks, but neither is a biotech or drug developer in a major way, and only one of them, a REIT, has really been touted as a play on Obamacare (the stocks are Ligand Pharmaceuticals and Medical Properties Trust, just FYI). Have an opinion you’d like to share about these guys, or about the other potential vaccine or health care winners of the next era in US health care? Let us know with a comment below.

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148 Comments on "“Obamacare: Don’t get mad, get RICH!” (sez Money Map Press)"

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Leo
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Leo
December 1, 2013 12:55 pm

All statements listed between Numbers 11 and 12 above dated Dec 1 are not mine. What gives ? Am I being hacked?

Leo
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Leo
December 1, 2013 2:08 pm

wonders never cease…another person in the world named Leo; actually, I was wondering if I was being hacked…then I saw an entry with my Dad’s name! woah, too freaky
Back to the science thing…I have respect for the investigative discipline which science has, but missing from the perspective here is the significant factor of doubt that accompanies scientific pronouncements, to whit, science doesn’t believe itself, or should I say it’s pronouncements and infact imbues findings with caveats and further investigation, testing of results and conclusions. If this were not the case, let’s see, who was the first scientist…sdewww

bosley
Irregular
66
December 1, 2013 6:58 pm
Seriously! Science doesn’t believe itself?!! The scientific method by definition says we don’t know everything, never will. (As opposed to some who believe they know everything.) All knowledge is subject to new findings, theories and data. That being said the best science today says vaccinations have been and still are the way to go. As for tomorrow? I think Woody Allen said it best in his movie SLEEPER. When a cryogenically frozen Woody is thawed in the distant future, one man says “This guy’s 50! He looks terrible!” His partner responds “Well you have to remember he lived in a… Read more »
Leo
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Leo
December 1, 2013 7:34 pm
well I’m glad you got my point, Brad…exactly as you say: “we don’t know everything, never will”; in other words, science is always sceptical of it’s own claims… so we civilians take information, scientific or otherwise, which we churn through our limited understanding seasoned with our own particular biases and talk about it on blogs. My over all point is that there is a lot of opinion that is claimed as fact, to the benefit of the claimer and the detriment of those that are the target of the claims. It’s more the case than not these days. There are… Read more »
bosley
Irregular
66
December 1, 2013 7:02 pm

NOW I NEED A COMPUTER SCIENTIST TO TELL ME HOW THE HECK THAT HAPPENED!

Leo
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Leo
December 1, 2013 7:35 pm

I received yourfull text in my email…

bosley
Irregular
66
December 1, 2013 8:36 pm
I totally understand and agree with you Leo. The point I want to emphasize though is that no one really knows for sure what a stock is going to do in the next year. And new and better medical information will be available in the future. But whether I’m purchasing a stock, or making health care decisions for my family, I want to use the best available scientific info at this moment. Its not perfect (as my portfolio can attest). But it gives me the best chance to do well for my family. So even though it won’t put a… Read more »
robertvince
Irregular
32
December 4, 2013 1:29 pm
The Vaccine Hoax Is Over By Andrew Baker Food Freedom News Freedom of Information Act in the UK filed by a doctor there has revealed 30 years of secret official documents showing that government experts have 1. Known the vaccines don’t work 2. Known they cause the diseases they are supposed to prevent 3. Known they are a hazard to children 4. Colluded to lie to the public 5. Worked to prevent safety studies Those are the same vaccines that are mandated to children in the US. Educated parents can either get their children out of harm’s way or continue… Read more »
Myron Martin
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December 4, 2013 3:38 pm
Thank you Robert for having the courage to tell the truth. I know all to well how difficult it is to believe that some people are willing to put PROFIT ahead of the best interests of their fellowman. I struggled with the idea for many years, BEFORE admitting to myself that YES some people are either, (and you have to make a choice here) so totally brainwashed they can not make a moral decision, or so GREEDY and EVIL nothing will dissuade them from their course of action to enrich themselves at the expense of the average clueless consumer. Thank… Read more »
bosley
Irregular
66
December 4, 2013 3:57 pm

So I am either GREEDY and EVIL or brainwashed since I totally disagree with you? And I always thought I was such a nice boy!

Myron Martin
Author
197
December 8, 2013 3:21 pm

Then I guess you must be brainwashed, that is if you read Robert’s submission from creditable sources and it dosen’t put even a dent in your iron clad beliefs in medical science as being virtually infallible and should be followed without even considering contra indicated facts.

robertvince
Irregular
32
December 4, 2013 1:58 pm
Breaking: Courts discreetly confirm MMR vaccine causes autism by Jonathan Benson, staff writer (NaturalNews) You won’t hear anything about it from the mainstream media, but the federal government’s kangaroo “vaccine court” has once again conceded, albeit quietly, that the combination measles, mumps and rubella (MMR) vaccine does, indeed, cause autism. In a recently published ruling, part of which was censored from public view, a young boy was awarded hundreds of thousands of dollars after it was determined that the MMR vaccine led to a confirmed diagnosis of autism spectrum disorder (ASD). Ten-year-old Ryan Mojabi’s parents say he first suffered an… Read more »
Leo S
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Leo S
December 4, 2013 3:14 pm

The Scientific Method: To paraphrase a doctors analysis: The sad fact is before we can regain trust in the Industries “scientific method” they must be forthcoming with ALL the data. Every clinical trial should be registered before it starts, and all results and raw data should be provided at the conclusion. At present they are not , and as a result industry sponsored studies have a 400% increase in positive outcomes vs. independent studies. On top of that the negative outcomes are never published.

Myron Martin
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December 4, 2013 5:29 pm

Good point Leo, open and above board is the motto, if the “scientific method” is to be objective then TRUTH must be the fundamental bottom line, not manipulated (or hidden) statistics to augment some drug companies bottom line profits, at the expense of the poorly informed consumer. If every potential side-effect of every drug was fully explained to every potential consumer, sales would drop like a stone.

Myron Martin
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December 4, 2013 3:51 pm
Not sure how it happened, but this information indeed bears repeating. These hidden and buried FACTS should be shouted from the housetops and make headlines in every newspaper in the country. But no worries, a few children can certainly be sacrificed on the altar of scientific advancement, as long as it is not YOUR children or grandchildren. Incidentally my paralysis, (fortunately temporary) but I still have after effects, was caused by the DTP vaccine. Vaccination in my books is a fraudulent money making racket, and any attempts to enforce it should be met with class action lawsuits by anyone affected… Read more »
bosley
Irregular
66
December 4, 2013 8:29 pm

Obviously you were affected! Start a lawsuit. I’d be more than interested in any results — or lack thereof. Big Talker! Let’s see how all your so called evidence goes down in a court of law! You have the opportunity to save countless children from the evil medical community, and yet you sit there. You say you were affected by a vaccine. You say people should shout to the housetops. Stop talking and start a class action lawsuit for the multitude (like you) who have been affected by the plague of vaccinations.

Myron Martin
Author
197
December 8, 2013 3:33 pm

Did you not read the previous submissions Brad, the government has passed legislation protecting the drug companies from liability because they KNOW they are deadly poisons, besides 65 years later the chance of proving anything in court would itself preclude any possibility of justice, but Robert has shown that the evidence justifying CAUTION is out there if people really want to learn the truth. Leo (57) makes a reasonable case for transparency and full acknowledgement of the inherent RISKS so that parents/individuals can make an informed decision.

bosley
Irregular
66
December 13, 2013 3:36 pm

I’m confused. If you can’t sue, then what was post 56 about? You guys are all about half truths and denial.

List Walker
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List Walker
December 12, 2013 3:37 am
Myron Martin “Special to Stock Gumshoe”, you are obsessed, absolutely obsessed with your point. No one will ever be able to sway you away from it, no matter how much evidence they can produce and how much the weight of history is on his or her side. You discount the peer review process with: “Relying on “peer reviewed papers” only proves that people of a given mindset have agreed on certain criteria that upholds their financial interests.” An absurd generalization — it really shows your closed mind. It’s a really really good thing for mankind that you have no control… Read more »
Myron Martin
Author
197
December 16, 2013 2:26 pm
Well List, I could easily turn that around, apparently you don’t know that a 500 page encyclopedia of SAFE NATURAL cures has been compiled over the past 15 years that exposes all the dangerous drugs that have been approved by the FDA, many of them still on the market, while SAFE NATURAL cures exist the public for the most part does not know about because of the all powerful medical lobby. The entries include hundreds of qualified and practicing M.D.s, double blind studies etc. Most of the KNOWN cures for cancer have been suppressed along with many others that make… Read more »
Leo S
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Leo S
December 13, 2013 6:11 pm
Brad, It looks like a “table injury” whatever that is, must be the only, or one of, the loopholes in the law. I understand it is a pretty hard nut to crack. Don’t be too hard on Myron. I forgot the name of the philosopher who said: first they condemn, then they ridicule, and then it is accepted as fact. I surely accept the milestones made with small pox, polio, etc. but money has corrupted these companies. Me-too drugs are running rampant. Have a healthy questioning perspective. Look at the double blind studies on the internet between Prilosec and its… Read more »
Myron Martin
Author
197
December 16, 2013 2:32 pm

Leo: Excellent contribution: “first they condemn, then they ridicule, and then it is accepted as fact.” so true, and it really does expose who is really “closed minded” as it usually takes a few brave souls to expose popular fallacies. Change does not come easily and without casualties.

John
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December 14, 2013 2:44 am
I think a lot of people are missing the point of this article. The point is whether or not vaccine (and other) companies’ stocks become better investments under the ACA. Regarding MCD, I think they have some problems to fix right now. Their menu has become more complicated and thus the service has slowed. I live in NYC. I don’t eat at McDonalds, but I do look through the windows as I walk by, and I have seen the long lines. I don’t know about you, but I don’t like to wait in long lines for anything. They also have… Read more »
Azor
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Azor
December 29, 2013 12:00 am
I agree with being able to research the info myself, but I’m considering purchasing the first year membership special for 49.95 with the freebies that come with the Money Map Method simply because I’m assuming it will give me a lot of good start-up material and save me well over $50 worth of time looking up the info myself. I’m new to investing and am already 47 years old…perhaps it’s too late for me…The only reason I even started researching this today is I’m desperate to try and make enough money to build my dream green home. On another note… Read more »
Robert V
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Robert V
December 30, 2013 6:34 am

Azor, I’m sorry, but you don’t get to mention the cleansing diet you designed without letting your fellow gumshoers know about it! I’d love know know the recipe, I think I’m overdue for a good cleansing. Also enjoyed your vaccine analysis.

Azor
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Azor
December 30, 2013 7:39 pm
Hi Robert – glad to share. I must warn you that the cleanse is a little hard core in the fact that you will smell like garlic and onions. However, when I explained to my fellow co-workers what I was doing, I found that they respected my choice and dealt with the smelly shake (it was just for a week). I designed my raw veggie shake to not only cleanse the body but also to increase my metabolism and promote anti-inflammatory properties. Also – it’s important to use a blender NOT a juicer as you want to retain the bulk/fiber,… Read more »
Azor
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Azor
January 1, 2014 10:24 am
To briefly tie this all back to getting rich through Obamacare (or any medical policy), the U.S. economy and financial systems are significantly dependent on human disease. If everyone were to follow the healthy plan I outlined above, all the problems associated with obesity would vanish. Everyone’s immune system would be at maximal protection and disease would decrease by probably over 80%. This would have highly negative effects on any money making processes associated with drug development, medical care, meat production, corn syrup production, food preservative production, etc. Obamacare policy would never have evolved. Our financial and economic systems directly… Read more »
Leo
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Leo
January 1, 2014 1:14 pm

Well said, Azor.

Leo
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Leo
January 6, 2014 9:38 am
Thank you Biochem101 for explaining the “get out of jail card free”. I have always read the manufacturers inserts. What happened to me: Years ago I went to see my knee orthoscopic surgeon for pain a year after the operation. When I left He said to his staff: “Give Leo a bunch of those sample bottles of Vioxx”. I said, “I don’t want anymore of that stuff it causes heart problems”. Doctor: No it doesn’t. Me: Yes it does. Doctor: Then give him Celebrex. Two years later Vioxx was taken off the market. The Celebrex was never used either after… Read more »
stockcat
Irregular
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stockcat
April 4, 2014 1:48 pm
Leo, My kid brother has a PhD i pharmaceutical chemistry. One thing I know from listening to him, doctors get their information from SALESMEN of the companies who make the round to their offices. My other brother has been in the insurance industry for his whole career. He told my parents to ask their pharmacist about medications, because they have much better training and more day to day experience. They tried to peddle Vioxx to me too but when I described who I was getting my information from they back-pedalled very rapidly. As my friend said, watching a TV commercial,… Read more »
Leo
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Leo
January 6, 2014 10:08 am
I believe that vaccines had a large part in advancing our world health, but in my mind the jury is still out on flu shots. The CDC doesn’t even know how many people die each year from the flu, putting their estimates at between 3,000 and 49,000 people a year – and that is for ‘flu-associated’ death, which means “deaths that occur in people for whom seasonal influenza infection was likely a contributor to the cause of death, but not necessarily the primary cause of death.” The reality is the vast majority of these deaths are due to pneumonia —… Read more »
Azor
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Azor
February 6, 2014 9:23 pm
A few weeks ago I decided to get my free annual physical (since it had been 10 years without one). The doctor, who i haven’t met before, comes in and asks me when my last tetanus shot was. I said I didn’t remember. So, he checked it on his chart and then checked another box and said: “Okay, we’ll get you a booster shot and a flu vaccine.” To that I said, “No flu vaccine, absolutely not! I am a healthy 46-year old with no immune deficiencies. Why are you suggesting I take this vaccine?” Well, a pretty intense debate… Read more »
JJ
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JJ
January 11, 2014 5:56 pm

Most companies got out of the vaccine business simply because there is no profit to be made and more importantly, they were tired of being sued by sheister lawyers and extortionist governments due to some of the rare and unfortunate side effects of some vaccines.

Leo S
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Leo S
January 12, 2014 10:07 am

J J– They can’t be sued (compliments of our congress). Anyone proven injured by vaccines get compensated by a government fund.

Kevin
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Kevin
February 14, 2014 9:42 am
After reading this entire thread, I am left with the conclusion that following the best science available is correct. Scientists have children too! At 62 years of age, it is my observation that the older I get the more I tend to be skeptical, conspiratorial, and condemning of all opinions…save my own. After all, I am older and wiser than most of you…right? Wrong…and I fight the urge to dismiss my children’s inspiring optimism everyday. The latent supposition here that somehow Jonas Salk’s moral standards of 50 years ago were something more than today’s corporate scientists’, is a subjective judgment.… Read more »
zlloyd1
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0
July 5, 2014 6:52 pm
I saw this video, “Obamacare: Don’t get mad, get RICH!”, and after sitting through the whole thing waiting for the mentioned, “Free Books” at the end, instead I was of course offered a reduced cost membership fee of $45 and some change…. I should have guessed it, as almost ALL videos online that use the word free, and say njo cost to you, or giving them away, ALWAYS get around to wanting forty some dollars for something at the end. Still, I am not sure what these people believe is the true definition of Free, but according to the dictionary,… Read more »
Myron Martin
Author
197
July 6, 2014 1:04 pm

Very succinct and entirely correct. I do not believe the promises of any company that promises something for “FREE” for 9/10th of their sales pitch with a “by the way” at the end, “to get your free book or reports etc. all we ask is that you TRY our newsletter for 90 days to see whether you like it” during which you can get a full refund. Thats the key clause their lawyers advise them makes the deception, (misleading) lie permissible. Morally it is reprehensible and should send up a red flag, these people are not honest and reliable.

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