I was all set to write up a little teaser from someone else, but then this latest pitch from the Motley Fool crossed my desk and, well, it’s exactly the kind of thing that Gumshoe readers are going to be asking about.
So look out below, here some some answers!
The tease is from Joe Magyer, who runs the Inside Value service at the Fool — but he’s not really touting his own newsletter, he’s teasing a David Gardner pick for the flagship Stock Advisor letter, and more specifically he’s teasing a pick that he says is revealed in the special report that they’re calling Secrets of Silicon Valley’s Hidden Empire EXPOSED: How to Play the 1 Stock That Refuses to Play by Wall Street’s Rules.
Which means we wanna find out who that is, right? The Fool has been cutting and cutting its newsletter subscription fees, so this time around they’re only charging $49 a year for the subscription to Stock Advisor, and they’re tossing in Inside Value for free. Inside Value has been very quiet lately, with not much hyped promotion, but Stock Advisor, of course, sends out a new teaser ad every couple weeks.
And this one starts out with a good, attention-getting pitch (and a picture of an early IBM cheese slicer to catch your eye), here’s a bit of it:
“Look, there’s no easy way to say this…
“Everything You Know about Investing Is WRONG
“But if you act NOW in response to the bombshell info revealed in the pages below… and if you can keep it a secret for a little while longer… I think you’ll be quite happy to discover you were wrong. I know I was! ….
“Would you buy stock in a company named IBM that makes cheese-slicers?
“What about a paper mill in Finland called Nokia? A record store in San Francisco named The Gap? Or a noodle factory in Korea called Samsung?
“I hope your answers were yes, yes, yes, and yes!
“But even if you had anticipated that these companies would successfully adapt their business models to a changing competitive landscape, you couldn’t have made money as an investor.
“Because they were all so small when they made these winning transformations, that their stocks weren’t even publicly traded.
“That’s why what we’re about to witness is such a rare event. And such a rare profit opportunity for investors like us.
“You can learn a lot about IBM’s culture of innovation by studying its earliest products. What you can’t learn about is the breakthrough that eventually sent its stock through the roof. But what if one of today’s technology leaders was about to radically transform its business model? And what if you could invest in it weeks in advance?”
Sounds good, right? And then we hear more about how analysts and investors have gotten this company wrong time after time, and how they’re about to radically change their business:
“.. the place to watch closest is named ‘Lab 126.’
“For most people, what happens at this highly secretive facility in Silicon Valley is nothing to worry about.
“But if you’re the CEO of a Fortune 500 company, you’re probably worried sick about it.
“And if you’re an aggressive investor, with a nose for value and a skin thick enough to ignore all the skeptics who are always so sure about what can ‘never’ happen…
“Then you’ll want to find out everything you can about Lab 126, and the one company that controls it. As soon as possible.
“Because even though the last innovation to emerge from Lab 126 was so disruptive that it caused Apple CEO Tim Cook to lose his cool in a public conference call with investors, when they accused him of adopting a copycat strategy —Are you getting our free Daily Update
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“It’s their next bombshell that could finally reveal this company’s 18-year master plan.”
But wait, there’s more!
“New York Times technology reporter Quentin Ha