Here’s part of the tease from the latest ad for Jason Simpkins’ Wealth Warrior (currently being sold at $99/yr)…
“The last time a technology like this was innovated, during World War II, it helped us beat the Axis Powers… and launched a small group of companies for historic gains as high as 21,608%.
“Now history is about to repeat itself…..
“There’s a COVID-19 fighting technology that is rolling out to “every public space in America.”
“And this 20-cent stock has all the patents.
“It just started publicly trading…
“That’s why Robinhood boys don’t know about it yet. But when they find out…
“They’ll drive it from 20 cents… to $2… to $20.”
Sounds irresistible, right? The “helped us beat the Axis Powers” stuff is about night vision technology, which he says helped defeat the Germans and Japanese when they were able to evade radar… and which is based on infrared technology, pioneered by Honeywell back then, and those defense contracts helped to turn Honeywell into a much larger company over time (though it certainly wasn’t all because of their night vision products).
So what’s the big technology this time around? More from the ad:
“One unlikely technology just jumped to the forefront of the war against coronavirus.
“Before the pandemic, it wasn’t involved at all in viruses.
“It stopped mass shootings in schools…
“It prevented terror attacks in public arenas…
“And it made companies billions in sales.
“This saves lives and company profits.
“So why is it now on the front lines against COVID-19?
“Because all of its customers — big Fortune 100 companies and governments — are realizing something:
“The same technology that detects invisible security threats…
“Can be used to detect COVID-19 cases.
“It can scan big crowds, identify viral infections individually, and it can alert medical workers — all by itself.”
OK, that’s starting to sound a little familiar… not the COVID stuff, but the “mass shootings” and “made companies billions in sales” hints. Simpkins pitched a stock along those lines early in 2019, so is this just a repeat of that spiel?
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Let’s check a few more of the clues…
“It is not a vaccine. It’s not a test. It’s not even a medical device.
“Rather, this proprietary software combines artificial intelligence, thermal imaging, and machine learning…
“To expose the ‘invisible enemy’ wherever it rears its ugly head…
“Allowing us to stop infections from EVER breaking out in the first place.
“It’s sort of like a K-9 unit, sniffing out the virus everywhere it hides.”
And some wild overpromising about the capabilities of this technology to stop the coronavirus spread:
“I call it ‘Invisible Detection.’
“Because it is totally hidden. It’s unobtrusive.
“And it’s capable of bringing every single coronavirus infection to light. Instantly.
“This means NO second wave. NO second shutdown. NO more disastrous death toll.
“This won’t just save lives. It won’t just put our $19 trillion economy back in the fast lane…
“It’ll launch a slew of massive stock gains, the kind not seen since World War II.”
OK, he can call it “Invisible Detection”… I call it, “Hyperbole.”
There are several specific examples cited, in which Simpkins implies (but doesn’t quite say outright) that this company’s technology is the key….
“… an Amazon warehouse in Des Moines, Iowa.
“Over 15 million items flow through it daily…
“And it hasn’t missed a beat since the pandemic struck.
“It’s never shut down.
“Every worker that enters the door is automatically screened…
“It’s not intrusive. Nobody sees it.
“And it never misses the virus. It detects it every single time.
“Because it screens for not one, but three ultimate indicators of COVID-19…
“Oxygen saturation levels
“That’s how it pinpoints the infected with stunning accuracy.”
OK, so as folks who know nothing about how to scan for disease that sounds pretty impressive, right?
And we get some hints that things are going great so far…
“Business Insider says “demand is skyrocketing as companies plan to reopen.”
“One industry insider says “on a scale of 1 to 10, interest is at 110 — it’s totally off the charts.”
“In the Coming Weeks, This Device Will Spread To Every Public Area in America
“It’s being rapidly deployed to dozens of the biggest companies… rebooting $19 trillion in economic activity.”
OK, so those are quotes about the general demand for “fever cameras” and similar technology, not necessarily for the demand for this particular company’s product. Which is a reminder, alas, of one of the core strategies of an investment promo piece… first, conjure up and describe the very real demand for a product or service; second, skip over the possibility that there might be thousands of companies who can provide this product or service, and put all that potential in the hands of “one tiny company.̶