Topic Archives: oilprice.com

This is definitely my favorite kind of teaser ad — the mysterious element, the hidden asset, the pioneering scientists, we get it all! Here’s the bit that got me interested: “On December, 1996, researchers stumbled onto something truly remarkable. “A discovery that could be straight out of an X-Files episode… “A tiny, extraterrestrial stone… “Buried […]

Today we’re looking at an ad about the “Super Crystal Solar Revolution,” which spools up a big surge of excitement about a new kind of solar cell that will change the world. An extremely similar pitch, with all but the company-specific details almost exactly the same, was made by James Stafford and the Oilprice.com folks […]

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